Mobile Websites: The Next Big Thing on the Internet.

Hosting a website has long been a necessity for business owners. Nowadays, having a mobile website is the new trend and necessary to be able to compete.

If you’re dumb enough to ignore this, I’m sure you won’t like the results.

It is a fact that the personal computer is going the way of the 8-track tape. And what replaces it? Handheld mobile devices: smartphones, iPads, Kindles, and so on. Consider this, everyone has a mobile phone and by the next year more than half of those phones will be smart mobile devices. Also, today more than 20% of Internet traffic comes from mobile devices, but less than a quarter of small businesses have a mobile website.

Therefore, if you care about how much money you make, it is absolutely essential that you have a mobile website in addition to your desktop website.

More and more customers will be mobile customers.

Approximately half of all American adults use a smartphone, and that number is growing every day. In the coming years, more people will be using their mobile devices to connect online than their PC or Mac. If your customers are searching and shopping on a mobile device, your business needs to be mobile too. When it comes to the mobile revolution, you have to adapt or go out of business.

Mobile is where the action is!

People have their smartphones almost all the time. Google conducted a study showing that more than 80% of smartphone users use their device to search for local businesses, and more than three-quarters of those people call or visit that business in a day. When people are ready to act, they use their mobile phones to influence their decisions. Your business needs to be where the action is. Increasingly, that’s mobile.

Customers expect you to be mobile.

When customers visit your site using a mobile device, they expect it to be optimized for mobile devices. They want a quick and easy way to see your products, services, buy something, map your location, or find your phone number. The reality is that a non-mobile website usually looks terrible on a mobile device. It is difficult to navigate and locate information. Google found that 79% of people who find a site difficult to use on their mobile device give up and look for another site, most likely one of its competitors.

Having a mobile website gives you a competitive advantage.

Over 50% of smartphone users say they are less likely to engage with a business that has a poor mobile experience; however, 75% of small businesses do not have a mobile website. 67% of mobile users say that a mobile-optimized site makes them more likely to purchase a product or service. Chances are, if you build your mobile website now, you will beat your competition and increase your sales.

Customers are checking it out with their mobile devices.

Three-quarters of smartphone users make purchasing decisions based on the research they do with their mobile devices. The source of that research information is often on the companies mobile website and 50% of mobile searches lead directly to a purchase. It is more important than ever to have a mobile website that provides rich information about your business, otherwise it will be invisible to mobile users.

Mobile devices are quickly becoming the way people prefer to shop.

More and more consumers are using their mobile devices to shop and shop. Last year, consumers spent more than $20.7 billion using their smartphones. That number is projected to rise to 31 billion in the next three years. And those mobile shoppers, on average, spend more than people who shop online with their computers. Don’t let your competition steal those valuable customers! Get mobile and capture all possible sales.

A mobile website will attract customers to your business and increase sales.

If you advertise in any medium, you need to have a mobile website. Google’s research shows that most smartphone users who see a business ad will often search for that business on their mobile device.

Having a mobile website will make your advertising investment much more productive. The bottom line is that a good mobile website will drive customers to your business and increase sales. A bad mobile site will disappoint your current or potential customers and cost you money. Therefore, it is imperative to set up a mobile website.