How to increase AdSense CPC and RPM

If you’re a Blogger and AdSense is your main source of income, you can’t afford to ignore the importance of AdSense optimization. When we talk about AdSense optimization there are many things but the main goal is to get high eCPM and get more cost per click. Otherwise, despite good AdSense CTR, you may not make much money. This is something familiar about the blog that is not in English. If you belong to the category of AdSense publishers, who get huge traffic but AdSense revenue is still low, then it is time to understand the points mentioned below, and this will surely help to increase AdSense CPC and revenue. generals.

Understand what AdSense CPC is:

CPC stands for Cost Per Click, in short, the money you earn/click is what you CPC.

Factors that affect AdSense CPC:

1 Niche: First things first, choosing a suitable niche for your blog or website is of utmost importance. The cost per click or CPC of an ad depends directly on the topic on which you are writing your blog. Let me make one thing clear here: You are going to choose a niche, however, there are niches that can pay you high CPC. Yes! Here is the list of niches that can give you high returns, I have arranged them in decreasing order of CPC.

2 Content: Remember that you should always interact directly with your readers. Your content should be tailored according to your niche so that more and more readers can read your blogs. Therefore, good content will surely guarantee higher AdSense CPC rates. Also, search engine loves good content hence more clicks and more revenue if your ad is highly targeted and your traffic comes from countries like US, UK. When doing keyword research, be sure to use the Approximate CPC column.

3 Allow ad blocking: In Google AdSense you will find Allow ad blocking. You can go there and see how much each ad category is paying you. This will show you different categories of ads that are displayed on your website. If you find that any category of ads is not paying much, feel free to block that category.

4 Platform – Your blogs are read from different platforms like desktop, laptop, mobile, etc. Although CPC is generally not greatly affected by the platforms your ads are displayed on, you should do your best to target as many readers as possible. You will get most readers from desktop and laptop devices.

5 Country: One of the biggest factors that can increase CPC is the country you are targeting. For example, a click on an ad from the US can pay you $2 to $3 and clicking on the same ad from India can end up paying only 20 to 30 cents.

6 Text and image formatting – Perhaps I should have explained this tip at the beginning of the blog. Still, you need to know how to choose the right format for your ad. If you can fit three ads on a page, choose two 336 x 280 ads and one 468 x 60 ad.

7 Placement

8 Keep experimenting

In conclusion, I would just say that if you follow and implement these 10 tips, you will surely be able to increase your AdSense income by 30% to 40%. It is a completely legal and genuine way to increase your profits in a short time. You can also search for the AdSense keywords with the highest CPC and build a post or two around them.

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